Innovating Since 1996
The Best In Men's Grooming
GQ Barber Lounge was started as Gentleman’s Quarters in 1996. At that time, we were one of the first upscale "male specific" salons in the country.
Our first location opened in Tamarac Square in 1996 and our second in downtown Denver (Lodo) opened in 1998. In July 2010, we closed the Tamarac location. The mall was slated to be torn down and frankly we were not ready to open a new salon. We felt we needed to focus our attention on our Union Station Barbershop and really take our game up a notch. It was a good decision.
Our staff is happy and our employee turnover is among the lowest in the industry. And because our people are happy, so are our guests. Parking can be a pain at times, especially during Rockies home games. But it's manageable and once inside, our guys relax and really have a good time. We're currently working to improve the parking issue.
We are often asked when we are going to open a second location. The truth is, we don't know. We will consider opening another shop when we feel we are operating at the level where we should be. Too many businesses focus on expanding before they figure out how to take care of their customers.
And to us, our top priority is that we are delivering the GQ Standard of Service to you every time.
“It’s always a pleasure going in for a service. Staff is always friendly and I always leave looking great. I will be a GQ member and customer as long as it’s around!”
– Salvador Zamora
Personal Branding for Men
From the beginning we have focused on providing the best men's haircut in Denver. Then we built other grooming services such as massages, straight razor shaves, manicures, pedicures, facials and hair removal around that great haircut. In 2011 we re-branded our company as GQ Barber Lounge to signify our commitment to providing the best in men's grooming and to focus on our key mission:
- To define personal branding for men
- To be the best in men's fine grooming
- To cultivate deep, long term relationships with our guests
Our mission is to continually provide a unique environment for men that is decidedly male. Granted, most men enjoy the company of women, but not necessarily when you're getting your nose waxed, your hair colored or some other service that may temporarily leave you feeling a little exposed. We have been copied time and time again. Our competitors put up some flat screens, serve you a beer and have pretty girls cut your hair. But you know, and we know, that it’s more than that.